Creator MarketerProgram

Build a creative career in content, brand and marketing. Real briefs from brands you love. A portfolio that gets you hired.

Applications Open

Job guarantee

Min ₹7 LPA*

Plus a 3-month paid internship

Batch starts
15 March 2027
Applications close
25 December 2026
Duration
12mo. + 3mo. paid internship
Format
Offline, Bengaluru campus
Timings
4:30 to 7:30 pm
Who can apply
Class 12 pass, 18 yrs+

Opt in for a Professional Diploma from a UGC-recognised university alongside the program.

Bumble
Meesho
SuperYou
Rapido
Ather
Zepto
Philips
WLDD
SBI
WTF IS? Podcast
ZERO14
Noise
Lotto
Urban Vault
Coinbase
Shopsy

Who This Course Is For

Fresh Graduates

Sitting on a degree with no real skills to show for it, and interviews going nowhere.

College Students

Still in college, want to graduate with a job already lined up.

Content Creators

Posting consistently but earning nothing — no strategy, no brand deals, no direction.

Career Transitioners

Done with their current field, want entry into marketing but have zero proof of work.

Roles You'll Conquer

Performance Marketer

Run the ads, read the numbers and scale what works.

Social Media Manager

Own a brand’s feed, plan its content and give people a reason to follow.

Content Strategist

Decide what a brand says, where it says it and why.

Content Creator

Build content people come back for and a page brands want to work with.

Influencer Marketing Manager

Find the right creators, shape their briefs and turn reach into results.

Brand Manager

Bring a brand to life through its positioning, launches and campaigns.

Creative Strategist

Write the hooks, scripts and ad ideas that stop the scroll.

Growth Marketer

Find what makes people sign up, buy and come back.

Campaign Manager

Bring social, creator and paid campaigns together, from brief to results.

Copywriter

Turn a brand’s message into headlines, captions and copy that makes people act.

Video Editor

Shape footage into stories, reels and ads people want to watch.

Creative Producer

Take an idea from pitch to shoot to final cut, bringing the team together.

Community Manager

Turn an audience into a community through conversations, events and shared interests.

Brand Storyteller

Find the human story behind a brand and tell it through content people connect with.

Agency Founder

Build a client roster, assemble a team and turn your creative skills into a business.

Experience learning through Challenges

Months 1 to 12

6 Epics on real brand briefs

Content, brand, research, new media, performance and campaigns.

Months 13 to 15

Paid internship

Work inside a brand, agency or startup. Get paid while you do it.

You graduate with

A portfolio,a profile, a job

Professional Diploma, a LIT Profile of every brief you solved, and mentor endorsements on LinkedIn.

Serial Storyteller
Content Creation

Serial Storyteller

Replace 'creating content' with crafting stories that stick.

Overview

Serial storytellers capture attention by turning quick hooks into engaging stories, whether in a 15-second reel or a 5-minute video. Each element is crafted to make viewers stop and remember.

Challenges from this epic

BewakoofBewakoof

Bewakoof serves 10M+ youth customers and our Reels get solid reach but people drop off in the first 3 seconds. Write 10 hook variations we can test on our next graphic tee drop. We need ones that stop the scroll, not just look good.

Dhairya Gangwani

Guided by

Dhairya Gangwani

Founder & Podcaster @ Dhairya Decodes

NGLNGL

Our NGL Drinks product videos sound like a health textbook. Nobody watches them past 15 seconds. Write a 60-second script for our next can that makes people genuinely curious about what's inside, without it feeling like a pharma ad.

Sai Sethu

Guided by

Sai Sethu

Digital Creator

Banana clubBanana club

Every fashion brand on Reels looks the same right now. We want Banana Club to have a signature editing style that people recognise before they even see our name. Create 3 to 5 Reel edits with a consistent cut style that's bold, playful, and unmistakably Slip Into Style.

Sanjay Singha

Guided by

Sanjay Singha

Co-Founder @ Magicweave Studio

Sunburn UnionSunburn Union

Sunburn went from a Goa beach gathering to Asia's biggest EDM festival with artists from 30+ countries on our stage. We want to tell that story. Write and produce a 3-episode short documentary series that takes our community behind the scenes of how this all actually happened.

Sindhu Biswal

Guided by

Sindhu Biswal

Founder, CEO @ Buzzlab

Creativity is human.Speed is AI.

At LIT, you start with first principles, not prompts. Once you understand how attention, storytelling, and conversion work, AI helps you research faster, test smarter, and execute with precision.

AI tools unlocked

AI in Practice

  • Generate multiple content directions in minutes
  • Build high-quality first drafts faster
  • Analyze trends and audience behavior quickly
  • Test hooks, creatives, and messaging at scale
Develop taste

Step 1

Develop taste

Understand why some marketing moves people and most doesn't.

Amplify with AI

Step 2

Amplify with AI

Use AI to produce, test, and refine at a speed that compounds your instincts.

Own the output

Step 3

Own the output

Build a portfolio of real campaigns, not just prompts.

Build 4 AI Agents.Solve Real Brand Problems.

Build a Storytelling Agent for Humans of Bombay

Humans of Bombay has 13M+ followers because their written stories feel deeply human. But their videos don’t create the same emotional impact.

CHALLENGE

Build an AI tool that turns powerful written stories into short, emotional videos.

  • Understand what makes a story feel real
  • Turn it into a 1-day shoot plan
  • Generate a mobile-first micro-documentary script
YOUR GOAL

Make videos that feel just as powerful as their posts.

Build a Content Engine for Think School

Think School has one of India’s biggest business YouTube channels.

CHALLENGE

Build an AI system that adapts YouTube content for each platform.

  • Analyze top YouTube videos
  • Identify what works on each platform
  • Generate a full week of content for Instagram, LinkedIn, and YouTube
YOUR GOAL

Create platform-specific content that drives real engagement and course conversions.

Build a Positioning Agent for Gully Labs

Gully Labs makes standout sneakers and has strong traction.

CHALLENGE

Build an AI system that defines one clear, ownable brand position.

  • Analyze press, reviews, and competitor messaging
  • Find patterns in how the brand is perceived
  • Generate a sharp positioning, founding story, and core message
YOUR GOAL

Make Gully Labs instantly understood the moment someone sees the brand.

Build a Video Script Agent for Namma Yatri

Namma Yatri has completed 100 million rides with a strong zero-commission model.

CHALLENGE

Build an AI tool that creates emotional, high-impact video scripts.

  • Analyze top-performing driver stories
  • Identify emotional triggers and patterns
  • Generate 60-second vertical video scripts
YOUR GOAL

Make riders genuinely care, and consider switching from Ola.

Real Brands.Real Work.Real Paycheques.

We Provide 100% Placement Assistance!

Learn from the Industry

LIT isn't run by academics, it's driven by the creators, marketers, and founders shaping the future. Our mentors come from the trenches, not textbooks.

Anushka Tyagi

Anushka Tyagi

Creator and creative director behind @zenushkascut. Co-Founder at Redlify

Ashutosh Pratap Singh

Ashutosh Pratap Singh

Content Creator (Tech, Career, AI) | Founder @ Horus Media

Sai Sethu

Sai Sethu

High-Ticket Lead generation with AI-Powered Content Systems | Storyteller

Shahbaaz Mohammed

Shahbaaz Mohammed

Web3 Community Strategist | Crypto Educator | Community Growth Strategist

Aaditya Sain

Aaditya Sain

Brand, Content & Social Media Marketing Leader

Sanjay Singha

Sanjay Singha

Tech Content Creator | Filmmaker | Editor

Life at LIT

Why Real-World Beats Rote Learning in the AI Age

Why Real-World Beats Rote Learning in the AI Age

When Varun Mayya addressed LIT students, he called out education’s biggest flaw: we’re memorising when we should be doing. He championed hands-on learning, especially in marketing where live campaigns beat case studies every time. Then he shifted gears, painting a future where AI tool mastery and adaptability will separate winners from the rest.

Authenticity Over Algorithm

Authenticity Over Algorithm

When Kusha took the stage at LIT, she didn’t just talk content, she talked community. She highlighted the power of staying authentic, how her tribe stood by her through controversies, and how that same trust fueled her product launches. For LIT Students, it was a masterclass in how loyalty and honesty turn audiences into movements.

Visit to Scott International

Visit to Scott International

An immersive visit to a garment factory that revealed the behind-the-scenes of B2B manufacturing and fashion economics.

Learning by Design: Making Ideas Stick Like Glue
Learning by Design: Making Ideas Stick Like Glue 2

Learning by Design: Making Ideas Stick Like Glue

Ganesh, the founder of Think School, sat down with LIT Students for a session on design thinking that felt more like a playbook than a lecture. From book recs to content breakdowns, he showed how learning can be sharp, simple, and fun. His session proved that good ideas aren’t just taught — they’re designed to stick.

NAMMA CREATOR CARNIVAL 1
NAMMA CREATOR CARNIVAL 2

NAMMA CREATOR CARNIVAL

Sorted Studio Field Trip
Sorted Studio Field Trip 2

Sorted Studio Field Trip

A sonic deep-dive into resonance, SFX, and podcast production—guided by audio experts at Sorted Studio.

From Reach to Revenue

From Reach to Revenue

In a fireside chat with LIT Students, Raj opened up about scaling House of X into a distribution powerhouse. He broke down how audience attention can be engineered into real business success, from brand collabs to launching his own perfume with King. His story showed students that reach is just the beginning. Conversion is the real game.

Grit Over Glamour: Building Beauty with Brains and Budget

Grit Over Glamour: Building Beauty with Brains and Budget

When Ananya joined our cohort at LIT, she spoke about overcoming self-doubt, building brands with purpose, and staying frugal with money even as you grow. She dropped real lessons on resilience and financial discipline, while sharing her leap into beauty ventures. The students walked away with one truth: grit beats glamour, every single time.

The Strategic Mind Behind Viral Chaos

The Strategic Mind Behind Viral Chaos

When Orry walked into LIT, he flipped the narrative. Known for memes, he revealed the serious marketing brain behind PR stunts like the Balenciaga chips bag and leading a 100-member team. For students, it was a peek into how influence is never accidental, it’s engineered, bold, and strategic.

NGO Fundraiser with WLDD

NGO Fundraiser with WLDD

Through strategic pitching, students raised ₹25,000 for a local NGO—learning the art of purposeful fundraising.

From Dorm Room to Microsoft: The Hotmail Hustle

From Dorm Room to Microsoft: The Hotmail Hustle

In an unfiltered session with our cohort, the founder of Hotmail shared the story of building the world’s first webmail service and selling it to Microsoft. More than history, it was a lesson in resilience and global thinking. His words reminded students that vision and grit can take you from an idea in your room to changing the world.

Beat Gurus Music Band Challenge

Beat Gurus Music Band Challenge

Students formed intuitive music bands using 45+ instruments—with zero experience but full creative instinct.

Ness Preschool Video Project

Ness Preschool Video Project

Students created meaningful narratives and marketing content by collaborating with preschool kids and staff.

Is your work already ahead of the curve?

Designed for students who have gone beyond academics to build, lead, or create real-world impact.

The min. ₹7 LPAJob Guarantee

Not a Promise. A System.

You unlock this when
  • Maintain 75%+ Performance
  • Maintain 75%+ Attendance
  • Deliver on real-world projects
  • Clear final placement benchmarks
LIT student presenting a product deck on a large screen

The LIT Portfolio Engine

  • Real brand projects (not simulations)
  • Performance tracking & results
  • Portfolio case study building
  • Mentor reviews & iterations
  • Distribution & visibility systems

Most CommonQuestions

Unlike traditional colleges that focus on theory and outdated syllabi, The LIT School is built around real-world challenges. Our students don’t just study marketing or entrepreneurship they live it by working directly with brands, solving 50–100+ real briefs, and learning from industry leaders.

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Creator Marketer Programme (12 months of + 3months of Internship) – Focuses on modern marketing skills such as content creation, community management, brand building, performance marketing and campaign management.

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The Creator Marketer Programme is a 15 month Programme that will consist of 12 months of Experiential Learning + 3 months of Paid Internship.

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Also asked...

The Creator Marketer Programme is an experiential learning programme thus it would be a completely offline programme.

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The timings for the Creator Marketer Programme is from 4:30pm to 7:30pm.

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Varun Mayya, Raj Shamani, Ganesh Prasad (ThinkSchool), Kusha Kapila, Sabeer Bhatia, Orry, Aman Gupta, Ananya Birla, Parul Gulati, and more!

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Each EPIC lasts around 45-60 days, giving students enough time to deeply understand each topic.

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Don't Worry! All classes are recorded and uploaded to a shared Google Drive, along with notes, so you can catch up anytime!

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The LIT School only takes in 50 students per batch.

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Step 1: Fill in the application with details along with answering the SOP Questions on the basis of which your applications may or may not be shortlisted.

Step 2: If your application has been shortlisted, your Interview will be scheduled for you and the details will be sent to you via email.

Step 3: If you get accepted through the interview round for The LIT School, the final steps would be to reserve your seat by paying the admission fees.

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Yes, through the LITMUS Test and an interview, which evaluates creativity, originality, relatability, and pitch of a solution to a brand brief. Through this process, the students can avail a 5%, 8%, 12%, or 15% based on their performance.

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Yes – The LIT School provides 100% placement assistance!

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After completing your tenure at LIT, the job roles you can expect are Content Creator, Storyteller, Content Strategist, Producer, No-Code Web Developer, Performance Marketer, etc.

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After completing your tenure at LIT, the job roles you can expect are Content Creator, Storyteller, Content Strategist, Producer, No-Code Web Developer, Performance Marketer, etc.

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A Post Graduate/Professional Diploma and a LIT Profile showcasing all brand briefs solved, solutions provided, and mentor endorsements via LinkedIn.

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The LIT School Creator Marketer Program awards a Professional Diploma certificate issued by an accredited and reputable university. ‍ While the academic diploma is conferred by the university partner, LIT School retains full control over the program curriculum and delivery. This ensures academic rigor combined with industry relevance, allowing the curriculum to remain agile and continuously aligned with evolving market trends, emerging technologies, and the demands of the modern business and creator economy.

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India's First
Challenge Based
Learning School
Curiosity Over Fear

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